Case study · Education

Shaping the STARR Bajan.

The National Transformation Initiative gives Barbadians free access to world-class learning. We run the platform, connect it to Coursera, and make the campaigns that fill it.

17,000+
Learner profiles on the platform
5 years
Of the programme, celebrated in 2026
The National Transformation Initiative website
The platform

Thousands of courses, one login.

Learners register once and reach a catalogue of Coursera courses and specialisations through single sign-on. Enrolments and completions flow back, so the NTI team can see who is learning what, and who has finished.

Registration, profiles, imports and help desk all run on the same platform.

  • Coursera access through single sign-on
  • Learner profiles and progress reporting
  • Bulk imports and a help desk
The NTI course catalogue, with Coursera courses and specialisations
The campaigns

Mek money moves.

A campaign voice that sounds like home, on billboards, social and the platform itself. People who saw the poster recognised the sign-up page.

Celebrating five years of the National Transformation Initiative

On the roadside

Five years

Celebrating the STARR Bajan

Five years of the NTI

National Transformation Initiative

On screen

More videos for the NTI

Learn the skills, for free

National Transformation Initiative

In conversation

National Transformation Initiative

Shaping the STARR Bajan

National Transformation Initiative

Have a flow that needs untangling?

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